AMP Up Your Call Conversions: 5 Things You Need to Know

Date: Oct 19, 2017 1:00 EDT (10:00PDT)

Eric Enge, Founder and CEO, Stone Temple
Matt Mills, Front-End Developer, CallTrackingMetrics
Jessica Michaels, Marketing Manager, CallTrackingMetrics

How do you balance the need for speed with your need for more detailed call tracking and attribution data?

In Google’s world, site speed matters. And the search giant is pushing hard on AMP – its open source initiative to improve webpage speed and performance for mobile users. But that speed comes at a cost for digital marketers. AMP eliminates scripts – including the scripts that help you track mobile calls.

Join our AMP experts as they explore AMP’s pros and cons, as well as how leading technology providers are helping marketers identify AMP visitor sessions and track call sources. Implementing AMP doesn’t have to mean losing call tracking and attribution capabilities.

Attend this webinar and learn:

  • AMP’s bottom-line gains (or losses).
  • How to add call tracking back into your redesigned AMP pages.
  • Why call data is critical to your SEO and AdWords campaigns.

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Sponsored by CallTrackingMetrics
CallTrackingMetrics’s award winning phone system provides thousands of businesses around the world the tools they need to track, manage and optimize their phone calls so they can increase conversions. From understanding what advertising campaigns are generating phone calls to routing and monitoring calls for their call center, businesses are able to transform phone communication into powerful intelligence for their organization. CallTrackingMetrics offers tracking phone numbers in 60+ countries, call center routing capabilities, and advanced reporting tying each call back to exact advertisements.