5 Common Digital Marketing Mistakes (and How to Fix Them)

Date: May 24, 2016 1:00 EST (10:00PST)

Speakers:
Ahmad Aggour, Demand Gen Manager, Act-On Software

Act-On

Despite a wealth of experience, businesses are still making too many digital marketing and optimization mistakes. Today’s digital marketers have been forced to embrace a wide range of roles – from data analyst to CRM wizard to creative genius – and some may be well outside your comfort zone. It could be that you’ve developed some bad habits over the years and failed to leave those habits behind. Or maybe you’ve come into digital marketing from another field and missed out on a few of the ground-floor basics.

Join Ahmad Aggour, Demand Gen Manager at Act-On Software, as he explores five common digital marketing mistakes and provides actionable solutions to fix them.

Attend this webcast and learn how to:

  • Uncover missed opportunities for website testing and optimization.
  • Avoid the “bad content” booby trap.
  • Set more realistic goals and timelines.
  • Create more effective B2B mobile websites and email campaigns.

Sponsored by Act-On

Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace to address the needs of the customer experience, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. The Act-On platform provides marketers with power they can actually use, without the need for a dedicated IT resource.

DMD Content Agreement:

I acknowledge and agree that the information I provided may be shared with the sponsors and producers of the Content. I agree that I may be contacted by the sponsors and/or producers. The information that I have provided in registering for this Content is true and correct. Content presented is the property of Third Door Media, Inc. The content may not be copied, modified, reproduced, transmitted, posted or distributed without prior written permission of Third Door Media, Inc. All rights not expressly granted are reserved. Unauthorized use of the Content may violate copyright, trademark and other applicable laws. Third Door Media Content contains information from sources believed to be reliable, but Third Door Media does not guarantee the accuracy of such information and expressly disclaims all warranties as to the accuracy, completeness or adequacy of such information. Third Door Media, Inc., makes no warranty that the information will meet your requirements or that the information will be available on an uninterrupted, timely, secure, or error-free basis.

© 2024 Third Door Media, Inc. All rights reserved.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.