Tag Archives: Quality Score


Quality Score Toolkit: Could Your AdWords Performance Use a Boost?

Quality Score is the key to highly effective, cost-efficient PPC campaigns. But for many marketers, Quality Score is a frustrating metric, hard to understand and even harder to master. The Quality Score Toolkit from WordStream gives you the resources you … read more »


Improving Quality Score: The Value of Being More Relevant

Tired of paying too much for your PPC ads? Concerned that your competitor seems to be beating you at PPC? Wondering if it has anything to do with Quality Score — but not sure where to start? It could be … read more »