November SMN Webcasts: PPC from the experts, geo-targeting, more

Nov. 3 – 1 PM EST

Ask iProspect: PPC Strategy & Tactics from the Experts
Speakers: Senior Executives from iProspect
Sponsored by iProspect

This webcast will be entirely Q+A format — ask a question when you register, or ask it live during the webcast. We’ll cover everything from how many keywords should you have in an adgroup — to the impact of Microsoft-Yahoo! deal on paid search advertising.


Thursday, Nov. 12- 1 PM EST

PPC Advertising and Geo-Targeting
Speaker: Dan Soha
Sponsored by Marin

Dan Soha gives advanced tips and tactics for using geo-targeting in a PPC campaign. Find out how, why, and when to use geo-targeting in your paid search campaigns. 


Tuesday, Nov. 17 – 1 PM EST

Making Online Marketing Relevant and Responsive:
Tactics and a Tool for Success

Speakers: Shari Thurow, Andrew Hally
Sponsored by Unica

How can you create a user experience that is customer-centric, targeted and responsive? Part I looks at how to build a user-friendly site, Part II shows a new analytics tool that enables marketers to respond to customers with personal, engaging messaging.