Resource Library: Events

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Realising the power of virtual events for demand generation

Virtual & hybrid events have evolved rapidly to become a vital marketing channel, providing powerful features that make them both effective and measurable. Using the right event tech, marketers can control the brand, the audience experience and the attendee community … read more »


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The Progressive Marketer’s Ultimate Events Strategy 2022 Worksheet

This worksheet from Glisser will guide you through the steps to develop the strategy to organize and execute high-performance meetings and events. A template that can be used over and over again. Each section completed builds the foundation for event … read more »