Driving Engagement, Experience and Revenue
The Economist Intelligence Unit, commissioned by Marketo, conducted a survey that includes responses from 256 marketing executives from Western Europe, including 72 from France, 74 from Germany and 64 from the United Kingdom, to get their perspective on marketing’s rapid transformation and how to ride the tidal wave of change.
Download this report and prepare yourself and your marketing department for the key transformations that promise to redefine the nature of marketing throughout the region.
Sponsored by Marketo
Marketo is the global leader in Revenue Performance Management. Marketo’s powerful yet easy-to-use marketing automation and sales effectiveness solutions transform how marketing and sales teams of all sizes work — and work together — to drive dramatically increased revenue performance and fuel business growth. The company’s proven technology, comprehensive services, and expert guidance are helping corporations around the world to turn marketing from a cost center to a business-building revenue driver.