About Twilio
Founded in 2008, Twilio is a leading cloud communications platform that lets developers integrate voice, messaging and video into their applications through APIs. With Twilio’s accessible, pay-as-you-go model, the cost of innovation is low and developers can rapidly experiment and deploy the exact communications they need.
Resources from Twilio:
The Marketer’s Guide to APIs: Increasing Offline Conversions with Tracking and Analytics
Online, you’re able to track views, click-throughs and other conversion metrics using advanced analytics solutions. And though these insights paint a pretty rich picture of engagement, there is a growing blind spot in your data — what happens offline. When … Read more
Three Ways to Optimize Campaign ROI With Call Tracking Built Using APIs
The dog-eared yellow pages of yesterday are now online, changing the way customers look for information, choose a service and ultimately make a buying decision. Whether looking for medical or legal advice or a hotel, a home rental or a … Read more