The shift from SEO to GEO is real, and it’s already shaping how prospects, customers, and LLMs understand and interact with your brand. In this changing environment, one thing remains: Your website is still the best signal to feed your audiences your story.
Join Search Engine Land and Contentful for this live session and you’ll walk away with tactical advice on:
– How search has changed and continues to evolve
– How to adapt your content and your marketing team to meet these changes
– How to organize your marketing team to anticipate and respond to future changes
– How to make sure that AI is representing your brand accurately where it matters
Sponsored by Contentful
With a highly scalable platform that ensures responsive performance, even under high-traffic conditions, Contentful lets you combine a composable content platform with visual design tools and generative AI to streamline workflows and equip digital teams to create compelling experiences, speeding time to impact from months to minutes.