About SAS

SAS

SAS is a global leader in data and AI. With SAS software and industry-specific solutions, organizations transform data into trusted decisions. SAS gives you THE POWER TO KNOW®. About SAS Customer Intelligence 360 As a complete SaaS solution, SAS Customer Intelligence 360 is a multichannel marketing hub that takes marketers beyond a traditional customer data platform with market-leading advanced audience creation, targeting and activation. It enables marketing to provide real-time, hyper-personalized, AI-driven decisions, offers and communications at scale.

Resources from SAS:

webcast

Unlocking the Full Potential of GenAI in Marketing: The Critical Role of Data and Analytics

Date: Jul 23, 2024 1:00 EDT (10:00PDT)

Speakers:
Kate Parker, Director, CI Pre-Sales Support, SAS
Mac Carlton, Product Manager, SAS
Sam Padda, Senior Product Manager, SAS


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