About Plus Company
Plus Company is a global network of agencies driving marketing innovation through creativity, technology, and data. Its AIOS platform uses advanced AI to deliver real-time insights, optimizing marketing strategies, enhancing ROMI, and enabling brands to make smarter, data-driven decisions across all customer touchpoints.
Resources from Plus Company:
Marketing’s AI Era: Strategies & Measurement Driven by AI-Powered Prediction
“Marketing’s AI Era: Strategies & Measurement Driven by AI-Powered Prediction” examines how AI is reshaping marketing strategies and measurement in a landscape moving beyond third-party cookies. Based on a survey of 200 CMOs, it highlights a gap in AI adoption, … Read more
The Modern Marketer’s AI Playbook
“The Modern Marketer’s AI Playbook” explores how AI is transforming marketing measurement and enhancing returns on investment. Traditional tools like media mix modeling fall short in providing actionable insights. This playbook introduces AI-driven solutions like AIOS that deliver real-time, cross-channel … Read more