Call Tracking for Local Search: 5 Tips for Optimizing ROI in Today’s Mobile World – October 7, 2014
Date: Oct 7, 2014 1:00 EST (10:00PST)
Greg Sterling, Internet/Mobile Analyst, Search Engine Land
Lisa Raehsler, Founder and Principal Strategist, Big Click Co.
Sponsored by Ifbyphone
Ifbyphone provides the leading voice-based marketing automation (VBMA) platform that businesses and marketing agencies rely on to connect, measure and optimize sales calls. Built specifically for marketing and sales, Ifbyphone’s cloud-based solution helps companies of all sizes optimize marketing spend across all channels, generate and convert more high-quality leads and acquire more business over the phone.
Known for its unmatched ease-of-use and reliability, Ifbyphone’s VBMA platform has successfully processed over 250 million calls for over 600 million minutes. Organizations of all sizes in all industries use Ifbyphone, including marketing agencies, lead generation, e-commerce, direct response, financial services and insurance, health care, retail and logistics and SaaS and technology. For more information, visit www.ifbyphone.com.