A great PPC ad is a combination of best practices and little details that get you noticed.
In this guide, you’ll get ten tips for crafting more compelling, more clickable text ads, including information to help you develop:
- Eye-grabbing headlines and descriptions that scream “I’m relevant to your needs!”
- Specific calls to action that reinforce desires and create urgency
- Well-structured ads that earn high Quality Scores and boost your whole PPC account
Don’t neglect this core component of your PPC campaign! Read on to learn how you can start writing stronger, more clickable ads today.
Sponsored by WordStream
WordStream provides paid and organic search management solutions, including keyword research and organization tools for continuously optimizing and expanding pay-per click marketing campaigns. WordStream helps advertisers to identify profitable keyword opportunities, eliminate wasteful spending, and increase productivity while helping to improve ROI.