Do marketing automation platforms help your search results?
This report compiled by OMA, compares companies who have implemented different marketing automation platforms, measuring traffic early and later in their deployments.
Traffic measurements were based on data from SEMRush gathered from the top 95 million organic keywords for Google searches in the United States, as well as Google AdWords usage. Segments were created based on initial size to compare similar size companies.
This report details how marketing automation impacts site traffic, keyword changes and search visibility.