Every year, agencies can expect to lose 25% of their business. Client budget’s get cut, decision makers in key positions change or maybe they’ve taken the work in-house. This client churn rate means you have to win new business just to maintain your current revenue.
While everybody likes to win business, nobody likes to look for it. Not many of us look forward to networking, sales presentations or cold calling.
If you don’t like trying to find new clients, this white paper will show you how to focus on helping new clients find you.
Covered topics include:
- Developing a plan.
- Creating a solid strategy and consistent tactical execution
- Using automation tools to ensure consistency