In this webcast, we will give the audience a chance to ask the experts about paid search advertising.
Senior management from iProspect, the Original Search Engine Marketing Firm, will open the floor to questions from attendees on what it takes to compete with the biggest and the best when it comes to paid search.
The entire webcast will be devoted to answering questions that registrants submit in advance, and that are submitted live throughout the event. Topics will focus on large, complex PPC campaigns, and will range from simple to complex issues facing marketers working in paid search, such as:
- Best Practices for Targeting Keywords, Writing Ads, and Creating Landing Pages
- Integrating Paid Search with SEO and Online Display Advertising
- Integrating Paid Search with Your Offline Marketing Channels
- Learnings to be Gained from Paid Search Analytics
Sponsored by iProspect
iProspect is a leading global digital performance agency. The company helps many of the world’s most successful brands maximize their online marketing ROI through paid search, social media strategy, search engine optimization, display media, comparison shopping engines, conversion optimization, mobile marketing and attribution modeling and management, research, and other related services. The agency, which is part of Aegis Media, has received numerous industry awards including: Internet Retailer’s Top 500 List in 2009, 2010 and 2011, the 2010 ClickZ Connected Marketing Award for Best Use of Search Engine Marketing; The 2009 Search Engine Strategies Award for Best Social Media Marketing Campaign; The 2009 Search Engine Strategies Award for Best Use of Local Search. With US offices in Boston, New York, Chicago, San Francisco, Dallas-Fort Worth, and around the globe, iProspect can be contacted at 1-800-522-1152, or by visiting www.iprospect.com.
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