Just how did online retail do in 2008? And what can search marketers learn from it to help in 2009?
Our January 27 webcast will include fresh data from comScore about just how retail e-commerce did during the last quarter of 2008. We’ll find out more about how certain segments performed and get a post-mortem of the holiday shopping season to determine what worked, and why.
We’ll also hear from a successful online retailer that had one of its best holiday seasons ever, despite the economic downturn. Vintage Tub and Bath, a Top 500 Internet Retailer, will give some concrete examples of tactics that helped it buck the trends.
And we’ll have a presentation by Marin Software that includes tips on to how to factor seasonal and economic fluctuations into your online marketing campaign using Marin Search Marketer, so that you can truly turbo-charge your 2009 SEM Retail Strategy.
Turbo-Charge Your 2009 SEM Retail Strategy:
Top 5 Lessons & Tips from the Experts
Tuesday, January 27 – 1 PM EST
Speakers:
Eli Goodman, Search Evangelist, comScore
Mike Deckman, Marketing Manager, Vintage Tub and Bath
Chris Wine, Director of Product Marketing, Marin Software