Link-building, SEO & Social Media: What’s on the mind of digital marketers?

We’ve had several webcasts recently about the impact of Panda and Penguin on SEO and link-building. Part of our presentations include audience polls, which provide some interesting insight into how digital marketers are thinking, about everything from SEO and link-building, to mobile marketing strategy and brand-building efforts.

Here are some recent results of two recent audience polls, taken during live Digital Marketing Depot webcasts.

SEO and Link-Building Post-Penguin – keeping you up at night?

Just under half — just barely under half — of digital marketers are worried about their existing inbound link portfolio.

Are you worried about your existing inbound link portfolio?  
 Yes

49.2%

 No

50.8%

Source: digitalmarketingdepot.com; n=132

Webcast: How to Penguin-Proof Your Site and Links, June 19

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SEO & Social Media – working together?

Social Media and SEO may be edging closer together, as digital marketers move slowly from the silo approach to a more co-operative model.

Do your SEO & Social Media/PR programs work in tandem?  
 Yes, they are the same person/dept.

55.5%

 No, they’re completely silo’d

44.5%

Source: digitalmarketingdepot.com; n=146

Webcast: Search, Social & Mobile: What Travel Marketers Must Know, June 26

From time to time we’ll share more of these info-nuggets — let us know what you think, or what you’d like to learn more about. Contact us at Digital Marketing Depot.