Social Means Business. Serious Business.
Date: May 7, 2024 1:00 EDT (10:00PDT)Speakers:
Kenny Gold,
Managing Director, US Head of Social, Content and InfluencerChristina Kavalauskas
Senior Manager US Group Strategy Director, Social Innovation and Operations
5 Ways To Level Up Your Personalization Strategy in 2024
Date: Apr 30, 2024 1:00 EDT (10:00PDT)Speakers:
Bryant Shea,
Director Product Marketing, AcquiaScott Breitenother,
Chief Data OfficerVelir & Brooklyn Data
The Secret to Influencer Marketing ROI & Attribution
Now more than ever, marketers must prove that their influencer investments are paying off. With increased scrutiny and pressure mounting to report return on ad spend (ROAS), cost to acquire a customer (CAC), or return on investment (ROI), conversations around … Read more
Growth Marketing Automation in a Zero-Click Google World
In 2019, companies dependent on search traffic found out that, for 51% of all searches performed, Google fails to deliver a click to any external website. The data behind the growing number of these “Zero-Click Searches” prompted preeminent search expert … Read more
