Best Practices for Facebook Advertising
Facebook now has half a billion active users. Yes, that’s billion with a “B.” That means about one in every 14 people on the planet now uses Facebook and the user base is still growing. Not only that, users spend … read more
How to Master LinkedIn for Marketing
August 7, 2012Hubspot and LinkedIn are co-presenting a 3- part workshop on how marketers can leverage LinkedIn to generate new leads. Check it out — second session tomorrow, August 8. When you sign up for one, you gain access to all three … read more
Link-building, SEO & Social Media: What’s on the mind of digital marketers?
August 2, 2012We’ve had several webcasts recently about the impact of Panda and Penguin on SEO and link-building. Part of our presentations include audience polls, which provide some interesting insight into how digital marketers are thinking, about everything from SEO and link-building, … read more
The 3-Step Plan for Higher-Quality Leads
Leads from inbound sources like SEO and social media not only cost less than traditional outbound leads, they also convert to sales opportunities at a higher rate. But how do you generate more of these high-quality inbound leads for your … read more
Social Media Resources for Digital Marketers — at the Depot
July 24, 2012Digital Marketing Depot is currently hosting a range of whitepapers, E-Books and webcasts on social media and related marketing topics: E-Books* – Social Media and the Future of the Agency Big Data Management Recorded Webcast – Search + Social = … read more
SEO vs. Social Media: Which Is Best for Your Marketing?
Both SEO and social media are powerful marketing tools, but prioritizing marketing time on one or the other can be a challenge — especially in a crunch. For example, 44% of online shoppers begin their branded product research by using … read more
How to Attract Customers with Twitter
The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. Yes, Twitter is a place for engagement with followers; but it’s also a place to generate leads and drive … read more
Facebook and Paid Search
With half a billion active users spending a total of 700 billion minutes on Facebook every day, advertisers and their agencies are focusing more attention on Facebook as a key component of online advertising. And with an audience that clearly … read more
June 26 webcast helps travel marketers navigate mobile and social
June 19, 2012On Tuesday, June 26 at 1 PM EDT, Third Door Media and PhoCusWright are co-presenting “Search, Social & Mobile – What Travel Marketers Must Know,” a free webcast featuring Carroll Rheem of PhCusWright and Elisabeth Osmeloski of Search Engine Land. … read more
Case Study: Acer: Accelerating marketing effectiveness
Leading personal computer manufacturer increases its U.S. Facebook fan base ten times using Adobe® Social and Multi-channel Advertising Technology from Adobe. Over its 30 year history, Acer has established itself as a global leader in PC and notebook computing. The … read more
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