Retargeting: What’s Your Strategy? What Marketers and Advertisers Need to Know
Date: Oct 11, 2011 1:00 EST (10:00PST)Speakers:
Jeff Green, The Trade Desk
Digital Marketing Attribution: How Marketers & Agencies Convert Its Insights to Actions
Date: Jul 27, 2011 1:00 EST (10:00PST)Speakers:
Madan Bharadwaj, Vice President, Visual IQ
Adam Gitlin, Global Director, Digital Analytics & Technology, Annalect
Seb Maitra, Senior Vice President, Media, Analytics & Search, Hill Holliday
E-Book: Using Remarketing to Drive Increased Display Ad Results
Web-based business owners have learned to live with the fact that most visitors leave without converting. Many visitors are comparison-shopping and visit several sites before converting. Others may leave because they find sites difficult to navigate. There’s a segment that … read more
Marketing Attribution Demystified: Ask The Experts
Date: Mar 15, 2011 1:00 EST (10:00PST)Speakers:
Manu Mathew, Co-Founder & CEO, Visual IQ
Madan Bharadwaj, VP, Product Management, Visual IQ
E-Book: Why Display Matters to Search Marketers
By Jeff Green, The Trade Desk Online advertising has matured to a point where there is an real opportunity for search marketers — by applying search expertise to display advertising. This E-Book explains the relationship between search advertising and display … read more
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