This week we’ve got two webcasts for marketers: On Wednesday, June 13 at 1 PM, Gord Hotchkiss and Marko Wollschlaeger will present “SEO Roadmap for the B2B Marketer.” They’ll discuss how to create successful B2B search engine optimization campaigns.

There is something in this webcast for seasoned SEO veterans, those just learning the ropes and marketing executives who want to understand how SEO can be used strategically to drive traffic and leads. All attendees will get Optify’s SEO roadmap for B2B marketersóan interactive roadmap that will act as a guide to their real world SEO journey, as well as navigating them through an SEO kit containing Optify’s B2B marketer’s roadmap to SEO success.

Then on Thursday, June 14, we’ll hear from Janet Driscoll Miller and
Maria Coletta, in the webcast “Linking Display Advertising and Branding = Successful Ad Campaigns.” Topics will include the latest trends in real time bidding, targeted display advertising, and more.

Both webcasts begin at 1 PM EST, last about 45-50 minutes, and are free.