Monthly Archives: July 2009

Three lucky SMN Webcast attendees get a free acquisio tee-shirt!

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**Special Offer: Attend this webcast and you could win a free acquisio tee-shirt ** **August 5: Congratulations to our winners, Charmaine Harry, Meghan Fair, and Ryann McCann** Our webcast next Tuesday will include some fun for three lucky attendees — … read more »


Q+A with Brad Geddes re: Trademark, PPC, Brand Terms

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We had some great questions on our recent webcast this week — if you missed it, the entire webcast is available on-demand. Q) How does a trademark owner handle the fact that Google and Yahoo are prolific at inserting the … read more »


Integrating Mobile Into the Marketing Mix

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Mobile marketing. It’s been talked about for some time now, but with the increasing growth in mobile devices like the iPhone, marketers need to pay attention. Mobile marketing presents huge opportunity — but it can also be a challenge for … read more »


What parts – and when – to automate your PPC campaign

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August 4 Search Marketing Now webcast provides a hands-on introduction into PPC campaign automation. read more »


Attribution Management Buyers Guide Presented on July 28 webcast

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Our July 28 webcast continues the conversation about Attribution Management – the process of tracking, assembling and properly valuing an entire team of online ads as they lead to conversions. Identifying which ad deserves “credit” for the sale or conversion … read more »


PPC, Brand Terms and Trademarks: Webcast July 22

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Google has recently made two big changes regarding trademark usage within AdWords. How will this affect you? And what are the policies for all search engines? On July 22, at 1 pm EDT, Brad Geddes will examine the various policies … read more »


Timeline for Planning – Online Holiday Retail

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Last week’s webcast covered how online retailers can prepare for the end-of-year holiday shopping season. What should you be doing six months out (i.e., now) to get your site – and your online business – ready for the holiday rush? … read more »