Monthly Archives: September 2008

Our first "Town Meeting" webcast at SMN – October 28

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Our October 28 webcast, Measuring an Ad’s Value: A Forum Discussion, introduces an exciting new forum – and a new format — for Search Marketing Now. The Attribution Management Forum, sponsored by ClearSaleing, will connect many of the brightest and … read more »


50% of advertisers are attempting to geo-target ads, study reveals

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Our webcast on Wednesday, October 1, will include some new research about local online advertising. We thought we’d share a sneak peek at some of the results. According to the survey of national advertisers and agencies, * Almost 40% were … read more »


Do you know what you need to know about Local Online Advertising?

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With forecasts predicting local online advertising to grow nearly 48% to $12.6 billion in 2008, there is no question that it presents a huge market opportunity. But how do you reach customers locally for all of your business locations and … read more »


Justify Your Search Marketing Budget — By Using Search Data

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Next week’s webcast is a timely one that could help you secure the search marketing budget you need: “Selling Your Search Budget: Timely Advice for Winning the Budget Battle” Tuesday, September 23 – 1 PM EDT Speakers: Aaron Goldman, Resolution … read more »


PPC’s Hidden Opportunity: Advertising on Content Networks

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Our next webcast looks at one of the fastest growing segments of paid search – content networks – and why anyone involved in paid search advertising needs to understand how content ads work. PPC’s Hidden Opportunity: Advertising on Content Networks … read more »


Selling your search strategy – advice for winning the budget battle

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You’ve just put together an amazing search strategy – you know it’s going to produce incredible results. But can you justify the budget? With competition for marketing dollars increasingly fierce, can you convince others that your strategy is worth the … read more »