What would you like to know about managing a large SEO campaign? On Thursday May 22, Chris Sherman will be speaking on our Search Marketing Now webcast “Big Brand Search Engine Optimization: Managing Large Campaigns.” To shake things up a … read more »

What are the challenges of managing a PPC campaign when you’ve got 25-1000 ad groups and hundreds of thousands of keywords spread across multiple search engines? Find out in our Search Marketing Now Webcast “Managing Big, Complicated PPC Campaigns” – … read more »

Successful marketers know that web analytics are an integral part of any online marketing campaign. But marketers who use web-only analytics and don’t track offline conversions are missing an important piece of the marketing puzzle. Offline conversions are simply sales … read more »

Blended search – the practice of blending search result listings from news, video, images, and specialized, vertical search engines – has been with us for about a year now. How has it affected search optimization (SEO) practices, particularly for larger … read more »

Web Analytics and Beyond: Bridging the Online-Offline Gap Thursday, May 15, 2008 – 1:00 PM EDT (10:00 AM PDT) Speakers: Christine Churchill, President, KeyRelevanceKeith Maddox, CEO, SiteAcuity   Webcast Details Successful marketers know that web analytics are an integral part … read more »