About Marin Software
This webcast is sponsored by Marin Software, the leading digital ad management platform, with over 1,800 brands managing more than $4 billion in annualized ad investments. Offering an integrated platform for search, social, display, and mobile marketing, Marin helps advertisers and agencies improve financial performance, save time, and make better decisions. The Marin platform is designed to meet the analytical, workflow, and optimization needs of online marketers looking to win the battle for revenue. Headquartered in San Francisco, with offices worldwide, Marin's technology powers marketing campaigns in more than 160 countries.
Resources from Marin Software:
The Marketer’s Guide to Driving ROI From Facebook Advertising
By now you know Facebook presents marketers with a vast and truly global advertising opportunity. As Facebook becomes more entrenched in people’s lives, marketers increasingly seek to engage with Facebook users through ads, fan pages, news feeds, applications, and events. … read more
Maximizing the Return From Your Facebook Investment
Date: May 16, 2013 1:00 EDT (10:00PDT)Speakers:
Rebecca Momberg, Director, Client Solutions and Strategy, Marin Software
Mobile Search Advertising Around the Globe: 2013 Annual Report
With smart mobile devices becoming ubiquitous, advertisers need to adapt their online marketing strategies to more closely reflect how people search, buy and share. Specifi- cally, marketers will need to learn how to communicate with an always-on audience, think harder … read more
Mobile Search Advertising – the latest trends
Date: Nov 27, 2012 1:00 EDT (10:00PDT)Speakers:
Greg Sterling, Search Engine Land
Gagan Kanwar, Dir of Partnerships and Business Development at Marin
The Search Marketer’s Guide to Creative Testing and Optimization
Turn Impressions Into Clicks, and Clicks Into Conversions In a search landscape where millions of keywords define intent, generating the most compelling creative can prove to be a daunting task. For paid search programs, big and small, creative optimization remains … read more
Online Advertising Report: April – June 2012
Marin Software recently conducted a study of search and mobile trends during the second quarter of 2012. The findings, presented in this research brief, will give you a better understanding of online advertising trends in the US, UK, and Eurozones. … read more
Mobile Search Advertising: Where are we now & where do we go from here?
Date: May 15, 2012 1:00 EST (10:00PST)Speakers:
Greg Sterling, Search Engine Land
Gagan Kanwar, Dir of Research and Partners at Marin
The State of Mobile Search Advertising in the US
With smart mobile devices becoming increasingly ubiquitous, advertisers will need to adapt their online marketing strategies to more closely reflect how people search, buy and share. Broadly, marketers will need to communicate more effectively with an always-on audience, think harder … read more
How to Integrate Search into Your Other Marketing Channels
Date: Oct 18, 2011 1:00 EST (10:00PST)Speakers:
Jeff Licciardi, Group Account Director, Performics
Mobile Search Advertising: Best Practices
Date: May 17, 2011 1:00 EST (10:00PST)Speakers:
Kerri Smith, Senior Innovation Lead, Mobile, iProspect
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