About Salesforce Datorama
Datorama’s marketing intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. With Datorama, customers can: - Automatically connect all their disparate marketing tools and reports in one centralized place. - Access and act on the right cross-channel KPIs, dashboards, reports and AI-powered insights. - Optimize and report on every investment, performance, and outcome across the customer journey. Datorama powers marketing intelligence for thousands of brands, agencies and publishers globally including IBM, Nike, Ticketmaster, Viacom and Neo@Ogilvy, helping them make smarter marketing decisions everyday. Datorama has a global presence with 16 offices worldwide and was recently named a Gartner Cool Vendor and ranks #35 on the Deloitte Fast 500 list. Learn more about how we can help you: datorama.com
Resources from Salesforce Datorama:
Marketing Intelligence Playbook: Effective Data Measurement in 3 Steps
In this guide from Salesforce, you will learn: The importance of marketing intelligence as key to customer and business impact The main data challenges that marketers face today Three steps to creating an effective measurement strategy
Media Optimization Guide: Six Steps to Plan and Pace Your Media Buys for Maximum Impact
In this media optimization guide from Salesforce, you will learn: Ways to be more efficient and drive growth from every investment How to complete analytics framework for strategic decision-making at every step of the media process Six key steps to … Read more
Marketing Intelligence Report: Data and Analytics Trends to Drive Future Growth
Learn about the marketing analytics trends impacting business growth. In this report, you will learn: The role marketers play in driving business growth The state of marketing analytics Key data and analytics challenges marketers face The progress marketers have made … Read more
How to Stand Out in a Crowded Martech Landscape
Date: Oct 3, 2019 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Boaz Ram, Head of Technology Partnerships, Datorama, a Salesforce Company
Priti Shah, Director of Business Development, CHEQ
Integrated Marketing Analytics: Creating a single source of data truth
Date: Jan 31, 2017 1:00 EST (10:00PST)Speakers:
David Booth, Founding Partner and Principal Consultant, Cardinal Path
Andrew Douglas, VP, Data Analytics and Data Driven Strategy, IBM