About Acquisio

Acquisio

The leading performance media platform for agencies, Acquisio helps agency marketers buy, track, manage, optimize, retarget, and report on media across all channels—including search, display, and social media. Acquisio provides the industry-leading technology for agencies buying ads on any online channel, helping them handle all tasks associated with performance advertising within an integrated platform. Unlike other solutions, Acquisio hosts its own third-party ad server and employs single tracking functionality across channels, allowing marketers unparalleled conversion and revenue attribution modeling and reporting.

Resources from Acquisio:

ebook

Big Data Management

As the outlets for online interaction grow, methods of online marketing also grow — as does the volume of digital data to be managed. Multiple data sets from disparate sources are ushering in an era of “Big Data,” such as … read more »


webcast

Linking Display Advertising and Branding = Successful Ad Campaigns

Date: Jun 14, 2012 1:00 EST (10:00PST)

Speakers:
Janet Driscoll Miller, CEO, Search Mojo
Maria Coletta, Trade Desk - Acquisio


webcast

Big Data Management – Forensics

Date: May 2, 2012 1:00 EST (10:00PST)

Speakers:
Brad Geddes, Founder, CertifiedKnowledge.org
Matt Van Wagner, President, Find Me Faster


ebook

Selling Display to Search Clients

Because of its impact on Search and consumer engagement, search agencies are starting to include Display Advertising as an offering to their clients. This e-book examines the convergence of Display and Search and how search agencies can leverage both channels … read more »


webcast

AdCenter Best Practices for Agencies

Date: Mar 22, 2012 1:00 EST (10:00PST)

Speakers:
Allan Chuate, Regional Manager Search Strategy, Yahoo!


ebook

Cross Channel Marketing

With more ways than ever to reach their prospects and customers, and with more messaging possible across an ever-growing number of channels, today’s marketers have their work cut out for them. With so many channels available, consumers often move from … read more »


webcast

The Inside Scoop on Automating and Optimizing Your PPC Campaigns

Date: Feb 21, 2012 1:00 EST (10:00PST)

Speakers:
David Rodnitzky, CEO of PPC Associates
Joseph Kerschbaum, Vice President at Clix Marketing


webcast

Mobile Search: The Agency Opportunity

Date: Jan 31, 2012 1:00 EST (10:00PST)

Speakers:
Steven Schuler, Senior Marketing Manager, Mobile and Connected Devices, Yahoo!
Patrick Peters, Account Executive, Mobile Sales, Yahoo!


ebook

Social Media and the Future of the Agency

This E-Book explores the impact of social media on agencies, including key challenges and how agencies can capitalize on the resulting opportunities for growth and stronger client relationships. Learn how social media has changed the digital landscape, and how digital … read more »


webcast

The Future of the Search Agency

Date: Nov 29, 2011 1:00 EST (10:00PST)

Speakers:
Sean Corcoran, Senior Analyst, Forrester Research, Inc.


ebook

Search and Display: Capitalizing on the Retargeting Opportunity

This E-Book discusses the current state of online display advertising, including its growth, its synergies and relationship with PPC, and the new retargeting opportunities. Thanks to investments in new technologies, new ad formats and improved buying and selling processes, online … read more »


webcast

Retargeting: What’s Your Strategy? What Marketers and Advertisers Need to Know

Date: Oct 11, 2011 1:00 EST (10:00PST)

Speakers:
Jeff Green, The Trade Desk


ebook

E-Book: Building an Attribution Model That Works

The use of attribution modeling to improve PPC efficiency has quickly grown in both popularity and sophistication. Yet creating an accurate attribution model is still one of the most difficult parts of any agency’s or marketer’s job, whether you are … read more »


webcast

Facebook Advertising: Build, Test, Optimize for Success

Date: Jun 1, 2011 1:00 EST (10:00PST)

Speakers:
Addie Conner, SocialCode Inc.


ebook

E-Book: The Step-by-Step Guide to Creating Killer Facebook Ads

This E-Book delves into all of the aspects of ad creation and optimization on Facebook, as well as testing and ways to combat ad fatigue. If you’re like many search marketers, you’ve likely dipped your toe into the waters of … read more »


webcast

The Impact of Facebook on PPC Advertising: A Case Study

Date: Apr 20, 2011 1:00 EST (10:00PST)

Speakers:
Dan Thut, Rocketer


ebook

E-Book: Using Remarketing to Drive Increased Display Ad Results

Web-based business owners have learned to live with the fact that most visitors leave without converting. Many visitors are comparison-shopping and visit several sites before converting. Others may leave because they find sites difficult to navigate. There’s a segment that … read more »


webcast

Facebook Advertising: Testing and Optimization

Date: Feb 11, 2011 1:00 EST (10:00PST)

Speakers:
Merry Morud, aimClear


ebook

E-Book: Best Practices in Facebook Marketing

With more than 500 million active users on Facebook, advertisers are salivating at the opportunity to reach targeted and engaged audiences through Facebook ads. But paid advertising on Facebook is still in its infancy. Few organizations have figured out how … read more »


ebook

E-Book: Why Display Matters to Search Marketers

By Jeff Green, The Trade Desk Online advertising has matured to a point where there is an real opportunity for search marketers — by applying search expertise to display advertising. This E-Book explains the relationship between search advertising and display … read more »